Huawei's domestic mobile phone inventory at the end of the year: From Mate to glory, are you still clear?

With the advent of the "National Intelligence Machine" era, domestic mobile phones have become the primary choice for more and more people to purchase. At the same time, however, major domestic manufacturers are also constantly enriching their product lines, and want to launch sub-brands with different functions and price points for different groups of people.

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From the traditional manufacturer "China Cool Alliance", to the new generation of Xiaomi, Meizu, hammer and one plus, to vivo, OPPO and Duowei, etc., so many brands and models, plus different operator customization, you Are you clear?

This article systematically sorts out Huawei's mobile phone product line. I hope that after reading the article, you can better choose different types of mobile phones for your own needs. At least when I go home in the New Year, my friends and family pick the phone and pick it up. You can explain it in a few words.

Huawei has just released the latest 5.5-inch glory 6 Plus tablet phone, and has brought more carrier-supported versions for the 4X mobile phone. Huawei mobile phones can be divided into three series: high, medium and low: Ascend Mate/P series, glory series, and glory play series and Ascend G/Y series. Mate7 and Glory 6, which are familiar to the public, are in these categories. At the same time, due to the background from the communications industry, Huawei also has a large number of carrier customization machines.

Ascend Mate/P Series

The first thing to say is that "Danghong fried chicken" Huawei Mate7, this year's double eleven won the Tmall Mall sales of more than 2,000 yuan. In fact, the full name of Mate7 is Huawei Ascend Mate7, which belongs to the Mate series of flat-panel mobile phones in the Ascend brand high-end machine. Its screen size is up to 6 inches, which is the largest mobile phone of Huawei. Ascend has another high-end machine, the Ascend P7, with a screen size of 5 inches and a high-end business style. The standard edition price of these two mobile phones is about 2500~3000 yuan, and the most expensive Monster Edition/Collector's Edition is about 4,500 yuan.

Glory series

Compared with the Ascend brand, users may be more familiar with Huawei's glory brand series. Last year, Huawei announced the establishment of an independent glory department and released the glory 6 mobile phone. The screen size is 5 inches. The price is from 1999 yuan. It is positioned at the mid-end model. In October this year, the sales volume has exceeded 2 million units. The same glory 6 Plus also belongs to this gear, the screen size is 5.5 inches, in addition, the main difference between glory 6 Plus and Mate7 is: the biggest feature of glory 6 Plus is its original dual lens design, the main camera function, Its body is a common all-glass process, and the design style is relatively young. Mate7 is Huawei's only mobile phone with fingerprint recognition function. The body is made of all-metal, and it adopts ultra-narrow bezel design. The production process is more exquisite and belongs to business style.

Glory Play Series and Ascend G/Y Series

The glory play series has already exceeded the total sales volume of 6 million units at the end of October this year. Like the Ascend G/Y series, it belongs to the low-end models. They have low performance and parameters, and they are in the process of production and glory. 6 and Mate7 and other high-end machines also have a big gap. But correspondingly, these phones are very cheap, and are more suitable for users who have low requirements or low budgets. For example, the price of glory to play 3X/4X is about 1,200 yuan, the price of glory 3C is only 599 yuan, and the price of Huawei G730 is 899 yuan. They all become Huawei's hot-selling products with their high cost performance. Low-end phones.

Carrier customized model

Because it is a communication technology, Huawei's earliest mobile phone is started from the operator's custom machine. The advantage of buying this type of mobile phone is that you can enjoy various package benefits of the operator, such as Internet traffic discount or SMS short message offer. However, since such mobile phones are demanded by operators, they often require some custom designs, such as the logo of the operator, or the slogan of the operator. Because these custom designs are from a business perspective, they often break the consistency and aesthetics of the product. At the same time, operators often require pre-installed custom apps, such as Unicom Mall. These apps may not be used by users, but they cannot be deleted. Sometimes they are more distressing.

When Huawei started to make custom machines, its mobile phone products were quite messy and there was no unified plan. However, later, with the gradual emphasis on Huawei's mobile phone business, it began to have its own brand glory and Ascend, and its mobile phone product line structure has gradually become clear.

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