Logistics puts a "paper shackle" for the industrial base

[Text / "High-tech LED - Lighting Market" September issue Zhou Jianhua]

Over 100 million yuan per day


"March logistics receipts will not be fully realized until the end of May. Although the shipments have increased in the first half of this year, but the multi-party conversion, profits are still falling." Longhua, general manager of Huanbang Electronics said helplessly. According to the introduction, the logistics check accounted for more than 20% of its receivables, and both exceeded the redemption period of 2 months, the pressure on the capital chain is not small.

In fact, talking about the logistics of the ancient town, I believe that many people will present a "two-headed phenomenon" in their minds - they will be shook their heads and praise their heads.

"At present, the ancient towns will have an annual value of more than 100 million lamps through logistics to dealers across the country, the daily cargo volume is about 30,000 cubic meters." A local road transport department official told reporters. According to official statistics, Guzhen has 193 logistics and transportation enterprises such as freight department, shipping department and express delivery company, and employs more than 2,000 people, but 116 of them are individual industrial and commercial households with a business area of ​​about 50 square meters and extensive management.

In 2011, the total freight volume of Guzhen reached 7 million cubic meters, exceeding 200,000 tons. The operation line distribution network involved nearly 70 domestic regions, and the freight turnover exceeded 300 million yuan. The source of goods is mainly lighting lighting products and accessories, and formed a professional market network such as Cao Dayhong Logistics Market, Haizhou Logistics Center, and Gangdong Hongli Logistics Freight Yard. In addition, the Xiaolan Jinjian Logistics Park adjacent to the ancient town has also become a useful supplement to the ancient town logistics market.

At first glance, the amount is huge, but once the average is taken, the turnover of each company is less than 2 million yuan. It is no wonder that the chairman of Qin Yue Logistics, Feng Jianzhong, said frankly: "Logistics is indeed the lifeblood of ancient town lighting. But the number of enterprises is large, the gap between brand reputation and output value is extremely large, even reaching a hundred times. It can be said that the logistics market of Guzhen is still in a state of straggler."

For a long time, most of the lighting products in Guzhen rely on automobile freight companies to undertake transportation. Manufacturers, merchants, and logistics have formed the "iron triangle" relationship of interest coexistence, and even evolved the logistics department to collect, pay, pay and other freight departments. Acting as a "traffic bank" role. Once the logistics "runs the road", the enterprise will suffer a lot.

Logistics turned into "traffic bank"

The mature industrial clusters in Guzhen have spawned a large number of enterprises, and 95% of them are small and medium-sized enterprises. The proportion of large-scale enterprises with strength in the country is no more than 10%. The cash flow pressure can be imagined. In addition, the homogenization of products and channels is serious, the industry's integrity is low, and the payment and advance payment also solve the problem of capital flow for SMEs.

There are no ports or airports around the ancient town, so the road has become the only traffic carrier. The information between many small and medium-sized enterprises and dealers is unclear, and payment settlement or dispute resolution is very troublesome. "If the customer sends 10,000 yuan of goods to Urumqi, it can have a gross profit of 20%, but if it is necessary to go to the local to recover the money, the toll will be more than 2,000 yuan." The feudal introduction.

At the beginning, the goods were collected by the logistics company after the spontaneous formation of the goods between the manufacturer and the logistics company. Later, the manufacturers and merchants were no longer “cash on delivery”, but after the sale of a batch of goods, the payment was made, and the turnover was frequent. The logistics company between the two also undertakes its collection function; nowadays, the manufacturer needs to withdraw funds more quickly, so it has reached an advance payment agreement with the logistics company, that is, the logistics company will issue a check for the payment of the goods after the goods are delivered correctly, etc. After the merchants return the purchase price, they will cash the check payment with the manufacturer. Since then, logistics companies have officially acted as “third-party banks”.

It can be seen that while the logistics enterprise bears the risk of payment, it also controls the cash control right for a certain period of time, and will issue the expected cheques ranging from 30 days to 60 days. Moreover, the logistics can also collect 5 baht of the payment as a handling fee.

The owner of the logistics company calculated the account for the reporter: "If the amount of the check for the payment and payment of the ancient town is 1 billion yuan per year, then it will provide 1 million interest-free loans to each of the 1,000 enterprises. Production and sales are not Constrained by the lag of funds, the normal operation of the industrial chain has undoubtedly solved the cash flow problem of many small and medium-sized enterprises." From this point of view, the contribution is unquestionable.

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