US media: iPad is just a big show for Apple.
ã€Global Technology Report】 According to the "USA Today" reported on March 22, Apple suddenly released news in San Francisco to launch a price-friendly iPad and Red Special Edition iPhone7 series and a video editing application called Clips. There has been no speculation in selling. Analysts and investment experts predict that last year's iPhone sales were frustrated in the Chinese market and that this year will see a major shift through rethinking adjustments. The turmoil in iPhone sales at the end of last year, Warren Buffett’s store investment and the upcoming iPhone 10th Anniversary were all “heavy colors†in Apple’s history. CFRA research analyst Angelo Zino said: "Apple is a risk-free stock." He expects iPhone shipments will be unexpected and usher in a bright future. Currently, Apple launches the new iPad at US$329 (approximately RMB6,188), which can be booked 3 days in advance on the official website. Apple's share price closed at $141.46 on Monday, a record high and fell 1.1% to $139.85 on Tuesday. On the one hand, the rise in share prices has benefited from the return-flow tax-free holiday policy, on the one hand due to the increase in shares of billionaire investor Warren Buffett. According to the February 2017 securities filing report, Warren Buffett's Berkshire Hathaway invested 57 million shares in Apple in the fourth quarter of 16 years. In 2017, the company purchased 120 million shares of Apple stock. “There is no doubt that Buffett’s move has attracted many investors for Apple,†said Zino, whose 21st CFRA study still holds “strong buy†opinions on Apple stocks. According to Standard & Poor's Global Market Intelligence, the vast majority of Wall Street analysts (26 out of 32) have “buy†or “outperform the market†on Apple shares. Apple will stagger its new machine pre-sale time for its rival Samsung and is expected to launch a new model in September. Some speculated that Apple could use its 10th anniversary to develop AR technology and allow users to interact with the real world. According to Global Market Insights statistics, Apple CEO Tim Cook often talked about AR, the company has established a market forecasting team that the company's turnover in 2024 will reach 165 billion US dollars. David Kirkpatrick, founder of Techonomy Media, said that AR is Apple's "best choice for a leap in smartphone functionality." "AR and voice input are key." Holger Mueller, an analyst at Constellation Research, also commented: “AR is also very important for other related businesses: including Google, Samsung, and even Facebook.†The question is, who will own the AR platform in the future? Will the technology be used in mobile phones, tablets, Chromebooks, or personal computers? †Due to the decline in iPhone shipments, Apple's performance fell for three consecutive quarters, eventually leading to a decline in sales in the first fiscal year of the decade. Wall Street analysts estimate that Apple's latest financial results "killer" iPhone 7 and iPhone 7 Plus, coupled with its strong service capabilities, the company's sales revenue will grow 3% to 78.4 billion US dollars. Even if China has lost its market share, it may recover. On March 24, Apple announced plans to open two new R&D centers in Shanghai and Suzhou. In addition to the two ongoing projects in Beijing and Shenzhen, the total investment is expected to exceed 3.5 billion yuan. So the question is: Can the new iPad really roll the tablet PC market? (Compiled: Liu Rui Orange Reviewer: Li Zongze)
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