Guzhen Light Fair is not enough for hotel price increase
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In the 257th issue of the Humanities Lantern Special Report, the newspaper conducted comprehensive and in-depth coverage of the exhibition around the gap, environment, hotel, catering, transportation, public security, etiquette, etc., not only analyzing the advantages and disadvantages of the Guzhen Light Fair, but also Let more dealers have a more intuitive understanding of the preparations for the Expo, during which the “hotel should not raise prices?†one caused a hot discussion between the ancient town enterprises and the national distributors, some people think that The price is the behavior of the market economy. The responsibility is not in the Guzhen Hotel. Some people think that it is the black heart of the hotel, deliberately raising the price, and it is quite suspected of being robbed. Some people said that the price increase should not be too much, it is acceptable to maintain between 10% and 30%. Some people also said that the average 2.4 times increase in occupancy price statistics last year is too far off the mark, which directly affects the effect of the Expo. There are still some people who understand the hotel side and think that the loss in the off-season will be supplemented by the peak season, otherwise it will close sooner or later! In response to the above points, the reporter conducted a questionnaire survey of 100 ancient town enterprises and domestic distributors in 100 different provinces.
Is the ancient town hotel enough?
In the last report, the root cause of the price increase was that the dealers attributed to the rapid development of the lighting industry in Guzhen, but their supporting services were relatively lagging behind, concentrated in accommodation, catering, shopping, consumer entertainment, etc., single and remote, In particular, the three towns that live and play and the old town lighting industry do not match, forming a typical polio. And a certain scale of hotels can often carry the above three basic needs, can alleviate the symptoms to a certain extent, the hotel price increase phenomenon during the Light Expo is only a manifestation of the symptoms. So why is it so intense that it is related to the number of hotels in Guzhen? According to the survey, 55% of enterprises and distributors believe that the ancient town supporting services are lagging behind, and there are too few hotels. 39% think it is not lagging, the hotel is enough, 6% think ahead, the hotel is too generous.
Is the average increase of 2.4 times the black heart of the hotel?
In the last report, according to the comprehensive statistics collected by the dealer during the 2006 Light Expo, and the information obtained by telephone consultation with the front desk staff, the average price increase of the ancient town hotel during the Expo. It is 2.4 times. Whether the increase is reasonable, whether it belongs to the market economy or the hotel's black heart deliberately raises the price. The survey results show that 10% of the manufacturers think it is reasonable, belong to the market economy, 57% think it is unreasonable, it is the hotel's black heart intentional price increase, 33% I think that the rise is too outrageous, and there is a suspicion of arson!
How much can the increase be accepted?
In the interview, the reporter found that some manufacturers also expressed their understanding of the hotel side. They believe that the price increase during the Expo will be a way to compensate for the loss in the off-season, otherwise it may face a suspension! It is only to be controlled in terms of the rate of increase, not to do whatever it pleases, to determine a uniform standard based on the rate of increase acceptable to consumers and the rules of the market, to regulate the range of hotels in the hotel during the Expo. What is it? The survey shows that 77% of respondents can accept a 10%-30% increase, 21% can accept a 50% increase, and 2% can accept a double increase.
How much is the loss of the ancient town from the light fair?
During the interview, some dealers thought that the expenses during the Expo were relatively large, and they intended to avoid the purchase of the ancient town during the Lantern Fair. They were also known as the Lantern Daily Light Expo. The reporter has doubts about this. The number of exhibitors at each fair can reach 400-500, exhibiting tens of thousands of lamps, 500,000 person-times of lighting dealers from all over the country and around the world. How can the transaction and information communication event be the same as the usual ancient town? The newspaper also conducted a survey on this report. The results show that 18% of the manufacturers believe that the ancient town can have the effect of the light fair, and 82% think that it can't be compared with the light fair in the same day. The lighting display during the light fair is more concentrated. novel.
Reporter's Note: 95% of the respondents believe that domestic businessmen are still the main members of the Expo Expo, and the proportion of foreign businessmen and Hong Kong, Macao and Taiwan businessmen is limited. Then, for the domestic merchants, the cost of the exhibition has a certain burden, and the idea of ​​avoiding the light fair to come to the ancient town is understandable, but because of the extra cost of hundreds of dollars, the exhibition will be abandoned. It is an unwise choice. For those dealers who want to participate in the Expo and want to save money, they can consider staying at the peripheral (such as Jiangmen, Xiaolan, Shiqi) hotels, and strive to reduce costs without losing the opportunity to visit the event!
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